Social Media Policies

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If your business is on social media, you want to set a social media policy for your organization. Your policy will help your staff understand how best to approach social media, as well as define what is appropriate content and behavior.

Social Media Policies

10 Most Engaging Brands on Facebook

The emphasis for brands is shifting to how often people interact with them. TrackSocial has trawled Facebook to come up with the brands doing the best job of eliciting a reaction, in the form of, yes, a like, but also a comment and share.

via The 10 Most Engaging Brands on Facebook | Digiday.

Building Authority on LinkedIn in 15 Minutes a Day

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You want to be an expert in your field. You have ideas that you want to be seen and heard. Good news! With LinkedIn, you can become whoever you want to be if you put in a little bit of time. For the low investment of just 15 minutes a day, you can establish and maintain a solid personal brand.

via How to Build Authority on LinkedIn in 15 Minutes a Day.